THRIVERS

Logo and branding for THRIVERS

THRIVERS is a new segment of the established on-air brand of Kentucky Edition, a weekday news program on Kentucky Educational Television. However, THRIVERS was also going to live under the established brand of The Next Chapter, so there was need to create a look that could work with both brands and stand on its own. The solution was a bold a simple logo with a new Next Chapter Tag to accompany print and digital promotion.