Education Matters

Branding refresh for a panel program on Kentucky Educational Television on matters regarding education from K-12 through graduate degrees.

Education Matters hadn’t run on television in many years, and with the decision to bring it back, a new, modern take on the brand was needed. The previous Education Matters logo incorporated an apple - an icon of education. In an effort to not distance the new brand too far from the previous brand and potentially confuse viewers, I decided to keep an apple design and use the elements and colors of the apple to build out other parts of the brand